Finding good marketing tools, especially when they are shortcuts, feels great! That’s why I decided to write a post about the top free marketing tools in a variety of marketing categories.
These marketing tools focus on everything from markt research and copywriting to benchmarking and analyzing.
Reading and Writing Tools
Drag the Readability bookmarklet to your toolbar to convert any content on the web into a simple, easy-to-read format with an estimate of how long it’ll take you.
If you want to write clear and simple, Hemingway is a perfect tool. Paste a passage into the app and you’ll get an analysis that highlights overly dense passages, unnecessary adverbs and more.
3. Onpage optimization tool
Ninjas is a one-stop look at what’s going on a specific page of your site. Toss in a URL and see stats on keyword density, internal and external links and more.
4. Wolfram Alpha Facebook Report
To analyze your own Facebook account and get lots of interesting data analysis about your connection, the language you use or the times of day you post, try the Wolfram Alpha Report.
5. Facebook Page Barometer
This tool keeps track of how your Facebook performance stacks up against the average performance of 6,000+ pages.
6. Fanpage Karma
This tool is all about competition! You can compare two fan pages by entering their names or IDs and see which ones comes out on top.
7. Conversation Score
You can discover any Facebook Page’s influence, engagement and performance with the Conversation Score tool.
Likelyzer‘s tool provides you with recommendations and feedback on your company’s presence on Facebook based on metrics including presence, dialogue, action and information.
Soon I will publish the second part about research, ideation, twitter and website analysis tools.