Guide to Posting Tweets and Facebook Posts at the Best Time

I recently twitted an interesting article about posting Tweets, Facebook Post and Emails at he best time. Then I read even more about that topic and decided to write my thoughts about statics and my experience.

1. What is the best time to post your updates on Facebook?

There is no such thing like best time of day to pst on Facebook, but stats ranging from 1pm to get the most shares, to 3pm to get more clicks, to the broader suggestion of anytime between 9am and 7pm. So, its seems like the early afternoon is a solid time to post, and anytime after dinner and before work being.

On the other site the infographic from KISSmetrics and Dan Zarrella found that engagement is 32% higher on weekends. So the end of the week is definitely a good time for posting updates:

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Another study of Buddy Media found that engagement rates are 18% higher on Thursdays and Fridays and the explanation about it is: “the less people want to be at work, the more they are on Facebook!”:

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2. When is the best time to tweet?

According to Dan Zarella’s research twitter engagement for brands is 17% higher on weekends.

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Another study (Argyle Social) showed that weekdays provide 14% more engagement than weekends:

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When we look at the time of day, retweets have been shown to be highest around 5pm:

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The best times for click-throughs seem to be around noon and 6pm:

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But most important is to have online performance on twitter, Facebook, Instagram, Pinterest… it’s always good to analyze the best time to post, so the brand could reach more audience, but for international brands, that are all over the world, there is always a good time to post!

 

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Facebook Apps Need to Be Mobile

1. Mobile phones account for 17% of web usage worldwide and 26.6% for Asia

Of the 17% of web usage worldwide via mobile phones, over 80% is spent on social media. Most of the rest probably goes to Candy Crush Saga. People often head home and don’t open their laptops again and simply catch up on e-mail and messages through their mobile phones given Samsung and LG now have phones with screens as big as Justin Bieber’s ego. So if you have to get a hold of them and let them use your Facebook apps, it has to be mobile!

2. On average people check their phone 150 times a day – once every 6.5 minutes

But you get the hint. It’s second nature to just pull out your smartphone when you’re idle for a second, and in the event that they decide that they’re going to utilize that free time to get in touch with your brand, check out your products on Facebook or even make a purchase, you don’t want to deny them.

3. 819 million People Use Facebook on their Mobile Phone Each Month

That’s out of Facebook’s total user base of 1.15 billion, equating to 71.2% of people on Facebook.

4. Mobile e-commerce now accounts for 23% of online sales

In the most simplistic view possible, brands selling their products online see a quarter of their sales coming through the mobile platform. Are you really willing to sacrifice close to 25% of your total sales just because you don’t want to develop a mobile app for an app you’re already developing?