Top Internet Marketing Tools of 2014: Part 2

As I already wrote in Top Internet Marketing Tools of 2014: Part 1 I have decided to write an article about the top internet marketing tools of 2014 in terms of improving the online presence. In Part 1 I focused on Reading and Writing Tools, as well Facebook Analysis Tools.

In this second part I will categorize the most helpful Twitter, LinkedIn, Research and Website Analysis Tools.

Twitter Tools

The Tools below could help you maximize your Twitter presence.

9. Save Publishing

With Save Publishing you can Instantly find passages under 140 characters. It’s a handy bookmarklet that highlights tweetable passages on your screen.

 

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10. Tweriod

This Tool is my favorite! Tweriod analyzes your twitter account to show you the best times to tweet for more exposure and replies. Plus: once you get your peak times, you can use Buffer account with them.

 

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11. Must Be Present

The Must Be Present Tool calculates how often and how quickly you respond to comments and questions on Twitter.

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LinkedIn Tools

These Tools help you maximize your LinkedIn presence and connections.

12. SimplyMeasured LinkedIn Analysis Tool

If you want to get info about the action on your LinkedIn Company Page, SimplyMeasured Tool could help you to get a look at your most active posters, top days and more.

 

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13. LinkedIn Maps

The LinkedIn Maps help you to get a view on how your connections on LinkedIn relate to one another and overlap.

 

Research Tools

14. Google Trends

With Google Trends you can see what the world is searching for and how interest in concepts has changed over time. For example I searched for “online marketing” and was able to see how the search of these term has developed for the past 9 years.

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15. Google Scholar

With the Google Scholar you can limit your search to articles, theses, books, abstracts and court opinions, from academic publishers, professional societies, online repositories, universities and other web sites. For even more amazing search on your topics of interest, you can pair it with Google Alert.

 

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Website Analysis Tools

The Website Analysis Tools could give you an overall look at many different facets of your site or online marketing strategy.

16. Marketing Grader

The Marketing Grader Tool offers you an overall look at the health of your marketing efforts in multiple categories.

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17. SharedCount

This Tool is often used to see how your content has spread across the web. For sites that don’t display social media share button numbers, just paste the web address into the SharedCount Tool or use the URL-dashboard to enter lots of different web addressed.

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18. QuickSprout

The QuickSprout Tool is a website audit, social media analysis and competitor report, all in one.

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Top Internet Marketing Tools of 2014: Part 1

Finding good marketing tools, especially when they are shortcuts, feels great! That’s why I decided to write a post about the top free marketing tools in a variety of marketing categories.

These marketing tools focus on everything from markt research and copywriting to benchmarking and analyzing.

Reading and Writing Tools

1. Readability

Drag the Readability bookmarklet to your toolbar to convert any content on the web into a simple, easy-to-read format with an estimate of how long it’ll take you.

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2. Hemingway

If you want to write clear and simple, Hemingway is a perfect tool. Paste a passage into the app and you’ll get an analysis that highlights overly dense passages, unnecessary adverbs and more.

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3. Onpage optimization tool

Ninjas is a one-stop look at what’s going on a specific page of your site. Toss in a URL and see stats on keyword density, internal and external links and more.

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Facebook Tools

4. Wolfram Alpha Facebook Report

To analyze your own Facebook account and get lots of interesting data analysis about your connection, the language you use or the times of day you post, try the Wolfram Alpha Report.

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5. Facebook Page Barometer

This tool keeps track of how your Facebook performance stacks up against the average performance of 6,000+ pages.

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6. Fanpage Karma

This tool is all about competition! You can compare two fan pages by entering their names or IDs and see which ones comes out on top.

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7. Conversation Score

You can discover any Facebook Page’s influence, engagement and performance with the Conversation Score tool.

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8. Likelyzer

Likelyzer‘s tool provides you with recommendations and feedback on your company’s presence on Facebook based on metrics including presence, dialogue, action and information.

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Soon I will publish the second part about research, ideation, twitter and website analysis tools.